Let’s Think About Home︎
Client ︎︎︎ Harry He Home
Technique ︎︎︎ Branding Identity | Digital Design | Printing Design
Harry He Homes is a leading luxury residential real estate brokerage firm, specializing in high-end properties in Bay Area,California. I designed a new brand identity for Harry He Homes that highlights this culture of excellence and helps position the company for the future. The strong, modern and distinctive identity pairs clean typography with three words that capture the spirit of the firm and its agents: homey habitable, and honest.
Harry He Homes having the best broker, agent who are highly knowledgeable. The Owner-Principal of Harry He Homes is also a senior engineer of Apple.
The simplicity of the logo extends to an identity system to support the firm’s agents and provide the best possible service for clients. Comprehensive guidelines were created for the consistent application of the identity across everything from display advertising, brochures, fact sheets and other promotional materials, to digital marketing and social media, to signage for properties and environmental graphics for the Harry He Homes.