Info  PDF Portfolio
Chen (Andrew) Xu ︎︎︎



Branding / logo
  1. The New CRN
  2. BY&S
  3. Let’s Think About Home
  4. Be Someone’s Home
  5. Masslottery 50th Year Anniversary
  6. Hello! Love is love.
  7. The One
  8. Norwegian
  9. CRN Annual Gala 2019

Marketing / Ads
  1. Cocreate x EPE
  2. Elite Top 10 Industries Ads
  3. Elite Promotional Event
  4. RICEPO
  5. Taste is King

Printing
  1. Hi Hot Pot
  2. Art and Form
  3. Fika
  4. The Book Of The Tea World
  5. Code
  6. Swedish

Package
  1. 3L Boxed Wine
  2. O&M Grocery Market
  3. Za Ba De Cold Noodle
  4. Sustainable Paint Package

Web / App
  1. HiLink Platform
  2. HiLink Education Web design 
  3. Online Clinic App


Poster

EXHIBITION



Digital Art & Motion Graphic

EXHIBITION




Info

I am a multidisciplinary designer based in Metuchen, New Jersey, specializing in visual identity, art direction, print and digital experience. My hope is to seamlessly integrate research, typography, branding, and packaging that will be used in business and design art. Currently I learning AI to generate content and applying this technology to Alibaba.com EPE visual design.


Creative Designer at  Alibaba.com
Mark

A Letter Home From Alibaba







A Letter Home From Alibaba ︎
Client ︎︎︎ Alibaba.com
Technique ︎︎︎ Typography, layout, package
Dimension ︎︎︎ package / booklet / letter /Spring Festival Couplets

Intro

It’s wonderful to have you with us! For the past 11 years, the annual "Ali Family Letter" has been a cherished tradition, a heartfelt ritual that we Ali folks hold dear. It’s our way of expressing love and gratitude with sincerity and warmth, and that spirit of connection is truly the heart and soul of the family letter—a treasure more valuable than words can convey.

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